Privacy Policy

Who We Are

Our website address is: https://turfsuptx.com

Information We Collect

We collect information you provide to us and data generated through your use of our website and services, including artificial turf estimates, project bookings, and communications.

• From forms and estimate requests: Name, email address, phone number, property address, project details (approximate square footage, intended use of the space, turf type of interest), and any message or preferences you submit through our contact and quote forms.
• Automatically: IP address, browser type, pages visited, and interaction data collected via cookies and server logs.
• From SMS and mobile: Your mobile phone number when you opt in, records of your consent, message delivery status, and any replies or information you provide in text responses.
• During an on-site visit: Measurements, site notes, and photos of the area to be installed, used to prepare and support your quote.

We do not collect sensitive personal information beyond what is necessary to provide our services.

How We Use Your Data

We use the information we collect to:

• Respond to your inquiries, prepare quotes, and schedule estimates and installations for artificial turf projects.
• Send transactional messages such as appointment confirmations, reminders, and installation schedule updates.
• With your explicit consent, deliver promotional offers, seasonal specials, or other marketing related to our turf installation services.
• Analyze website traffic and improve our site and services.
• Comply with legal obligations, prevent fraud, or protect our rights.

We will never use your data for purposes unrelated to the above without your consent.

SMS Opt-In Details and Mobile Communications

You may opt in to receive SMS/MMS messages from us by:

• Entering your phone number on our website forms or booking system and checking a consent box, or
• Texting a keyword (such as "START") to our designated number.

By opting in, you consent to receive messages including appointment reminders, project updates, and promotional offers about our turf installation services. Message frequency varies (typically 1–4 messages per month, but may be more or less depending on your project and our campaigns). Standard message and data rates may apply. Your wireless carrier is not liable for delayed or undelivered messages.

To opt out at any time, simply reply STOP to any message we send. We will process your request within 24 hours and send a confirmation. For help, reply HELP. You can also contact us directly to manage your preferences.

Our SMS program uses a 10DLC number registered through GoHighLevel for compliance.

Cookies & Tracking Practices

We and our third-party providers may use cookies, pixels, and similar technologies for analytics — to understand site traffic and visitor behavior — and for advertising and remarketing, including Meta and Google advertising pixels. Embedded content from other websites, such as videos or maps, may also set cookies or track you as if you had visited those sites directly.

You can manage or disable cookies through your browser settings at any time. If a cookie consent banner is active on the site, you can use it for more granular control over what is set.

Data Security and Handling

We take reasonable technical and organizational measures to protect your personal information, including:

• Encryption of data in transit (HTTPS) and at rest where possible.
• Secure storage through our website hosting provider and the GoHighLevel platform.
• Access restricted to authorized personnel only.
• Regular security reviews.

No method of transmission or storage is completely secure, so we cannot guarantee absolute security. In the event of a breach, we will notify you as required by law.

We retain your data only as long as necessary for the purposes described or as required by law. For SMS data, we delete your number and consent records promptly after you opt out, usually within 30 days, unless we are legally required to keep it.

Your Rights

You may request an exported copy of the personal data we hold about you, including any data you provided to us. You may also request that we erase the personal data we hold about you. This does not include data we are obliged to keep for administrative, legal, or security purposes.

You may also:

• Access, correct, or update your information.
• Opt out of marketing communications or SMS at any time, as described above.
• If you are a Texas resident under the Texas Data Privacy and Security Act, or a California resident under the CCPA/CPRA, request details on how your data is shared (we do not sell your data), request deletion, or opt out of sharing.

To exercise any of these rights, contact us using the details below. We will respond within 30 days, or sooner where the law requires it.

Who We Share Your Data With

We do not sell your personal information. We may share data with trusted service providers — such as GoHighLevel for SMS and email tools, our website host, our call tracking provider, and analytics providers — who are contractually required to protect it and use it only to deliver services to us.

Mobile information sharing statement: No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Text messaging originator opt-in data and consent will not be shared with any third parties, except for aggregators and providers of the text message services, such as GoHighLevel and SMS carriers. All of the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, excluding aggregators and providers of the text message services.

How Long We Retain Your Data

Estimate requests, quotes, and project records are retained for as long as needed to service your project, honor any applicable warranty, and meet our record-keeping obligations. Marketing contact records are retained until you unsubscribe or ask us to delete them.

Changes to This Policy

We may update this policy occasionally. We will post the new version on this page with an updated "Last Updated" date. Continued use of our site or SMS services after changes means you accept the updates.

Contact Us

If you have questions about this Privacy Policy or want to exercise your rights, please contact us at [email protected].